KEYNOTES

Jon AcuffNew York Times Best Selling Author

Jon Acuff

Jon Acuff is the New York Times Bestselling author of six books including his most recent, Finish: Give Yourself the Gift of Done.

For 20 years he’s helped some of the biggest brands in the world tell their story, including The Home Depot, Bose, and Staples. Most recently he’s spoken to hundreds of thousands of people across the country for companies such as Microsoft, Nissan, and Comedy Central. Featured regularly on national media, Jon has been seen on CNN, Fox News, Good Day LA and several other key outlets. He’s also written for Time, the Harvard Business Review, Fast Company, Reader’s Digest, and MSNBC.

Jon lives with his wife Jenny and two daughters in Franklin, TN.

Andrew Bartels
Vice President and Principal Analyst, Forrrester

Andrew Bartels

Andrew Bartels is a VP and Principal analyst at Forrester who serves CIO Professionals. Andrew has been with Forrester for 15 years. As an analyst, he is a leading expert on tech market trends and sizing, cloud and smart computing technologies, tech budget benchmarks and processes, and tech’s impact on business operations.

Geoffrey MooreChairman Emeritus, Chasm Group

Geoffrey Moore

Geoffrey Moore is a best selling author and chairman emeritus at Chasm Group. His most recent book is the third edition to his bestseller Crossing the Chasm. This third edition brings Moore’s classic work up to date with dozens of new examples of successes and failures, new strategies for marketing in the digital world, and Moore’s most current insights and findings.

Geoffrey has made the understanding and exploitation of disruptive technologies the core of his life’s work. His other books, Escape Velocity, Inside the Tornado, The Gorilla Game and Living on the Fault Line are best sellers and required reading at leading business schools.